What's the Secret to Great Marketing?

What’s the Secret to Great Marketing?

Key To Successful Marketing There is no single secret, but there are a small number of qualities that every successful marketing campaign or tactic share. Here they are: Simple There’s an inverse relationship between the complexity of any communications effort and its likelihood of success. That doesn’t mean that messaging has to be simple,...

6 Low-Cost Marketing Ideas for Small Businesses

6 Low-Cost Marketing Ideas for Small Businesses

Out-of-the-box Marketing Ideas for Small Businesses Not every marketing campaign has to be a big budget campaign with television advertisements and billboards. A small company can find several innovative ways to get their name out there. It just takes a little time and some out-of-the-box thinking. You don’t have to send cold emails to...

5 Most Popular Business Structure Types

5 Most Popular Business Structure Types

Which Business Structure Is Right For You? There are at least five common ways for individuals to do business in the United States and in most other places. The way the business is carried out depends on the specific business structure type. In any of these structures, leadership is a prime concern because each...